Sell a Property

Most investors acquire properties with the intention of holding for the long haul

This is especially true if you hold valuable real estate with steady cash flow, intended for retirement. 

In some cases, however, you may need to consider selling your investment property.

Selling your investment real estate may sound simple, but there are many considerations you’ll need to make in the process.

That’s why is here. We want to give you the knowledge, resources, and expertise necessary to make selling a property faster, easier, and more successful.

Why Sell a Property?

Why do people sell property?

After all, many properties are valuable assets that provide you with a place to live, generate a steady stream of passive revenue, or help balance your portfolio for bigger gains and lower risk.

These are some of the most common motivations, though they aren’t the only ones:


If you're moving to a new location, and you don't plan on converting your primary residence into a rental, you'll likely need to sell it. This will help you raise proceeds you can use to fund the purchase of your next property and help you cut ties with the area you're moving from as well.

Cash in

Some people become motivated to sell a property when they recognize how much its value has grown over the last several years or decades. If you bought a house for $100,000 a decade ago and it's worth nearly $1,000,000 now, you might be eager to reap those $900,000 profits and apply them in a way that's more favorable to you. Instead of buying a new property with that money, you might be more interested in investing the proceeds and living off the dividends.

Cut losses

Conversely, you might be motivated to sell a property to cut your losses. Not all property investments pay off; it's possible that your property has lost value over the years, or that the tenants of your property have functionally destroyed it. If you no longer want to deal with the property, it's your right to sell it.

Balance your portfolio

Owning real estate helps to balance a portfolio; real estate has historically performed well and is less susceptible to volatility from market dynamics. However, if you own too much real estate, your portfolio could become unbalanced. Selling a property might be the right move to keep your portfolio in tidy order.

The Process to Sell a Property

What does the process to sell a property look like?

Audit your finances

Before you move forward with the sale, take a moment to audit your finances. Figure out what you're doing next, ballpark the proceeds you want from this sale, and speculate about what you're going to do with those proceeds once you have them. Make sure you also anticipate additional expenses like closing costs and taxes.

Set your priorities

Next, think about what you want your priorities to be. Would you rather sell your house as fast as possible, even if it means dropping the price, or sell your home for the highest possible price, even if it means spending more months in limbo?

Establish a timeline

Work on a timeline estimate. How quickly do you want to sell this house? What stages of the process need to be done by what dates? Don't worry if this is still fuzzy; You can work on filling in more precise details later.

Find a real estate agent

It's a good idea to work with a real estate agent. Agents have knowledge, expertise, perspective, and access to resources to make selling your home faster and easier. You'll pay a commission for their services, but the increase in your home sale price should more than make up for it.

Update and fix

Most people don't want to buy fixer uppers. Accordingly, you should spend some time updating and fixing your property. Don't worry about major new additions, like kitchen renovations, but instead focus on repairing damage and beautifying the property.


Many people benefit from staging their home. This essentially means removing your possessions and replacing them with neutral furnishings designed to make the house look good.

Take photos

Professional photography can make even mediocre homes look amazing. Don't be afraid to invest here.

Once your property has been listed for a while, you’ll have the opportunity to:

Review offers

If the market is favorable, you may receive many offers to review. The highest price will probably be the most attractive, but also pay attention to contingencies and extra benefits – like if the offer is all cash.


If you like an offer but want just a little more, don't be afraid to negotiate.

Brace for contingencies

Contingencies are a bit annoying, but they're very reasonable from a buyer’s perspective. Don't be surprised if they slightly slow down the process.

Plan for closing and tax costs

You'll likely owe some money for closing costs and eventual taxes, so account for these to avoid being blindsided.

Why Work With to Sell a Property?

Why should you work with to sell your next property?

Knowledge and experience

We have the knowledge and experience to guide you through this process competently. We know what it takes to sell a house. We understand the blind spots that most home sellers miss. And we'll work to learn your goals and philosophy so we can properly serve them.

Familiarity and advice

We've sold a lot of houses over the years. This gives us a unique, familiar perspective that puts us in a superior position to give you direction and advice. Though, of course, it's up to you whether you take that direction and advice.


We promise not to eat into your profits too much. Our services are designed to be highly affordable and accessible to most property sellers.


We aren't just your service providers. We are your investment partners. We're here to support you throughout your home selling journey.

Do you have a house you need to unload?

Or are you interested in professional perspective that can help you maximize profits on the sale of your home?

We can help you with every part of the home selling process.